Kesha Debuts Adore Me Lingerie Line, Ties Creative Freedom to Body Confidence

Kesha has partnered with Adore Me for her first lingerie campaign as an independent artist, featuring six styles from the brand's After Hours collection. She told Billboard that authenticity is the most attractive quality and that gaining control over her music and career has made her feel more confident in her body. She also re-produced her entire catalog for her current Freedom Tour.
The campaign spans six pieces from Adore Me's After Hours collection, covering lingerie, sleepwear, and panties with inclusive sizing from XS to 4X and bra cups from 30A to 46DDD, all priced under $65. Kesha's role extends beyond modeling—she is simultaneously building Kesha Records while serving as songwriter, executive producer, creative director, and music video director on her own projects.
For the Freedom Tour, Kesha re-produced every song in her catalog, transforming previously difficult material into what she describes as joyful memories with fan support. She directly connects this creative autonomy to body confidence, stating that reclaiming her voice made her feel more autonomous and free in her own skin.
This partnership could resonate with audiences who have followed Kesha's long public journey toward artistic independence, framing body confidence as tied to professional agency rather than appearance alone. The inclusive sizing and accessible price point may broaden the campaign's reach, potentially influencing how other artists approach lingerie collaborations. Fans who value authenticity in celebrity endorsements may find this alignment between Kesha's stated values and the brand's positioning credible,